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Article

Micheli, Pietro, Perks, Helen and Beverland, Michael B (2018) Elevating design in the organization. The Journal Of Product Innovation Management, 35 (4). pp. 629-651. ISSN 1540-5885

Beverland, Michael B, Micheli, Pietro and Farrelly, Francis J (2016) Resourceful sensemaking: overcoming barriers between marketing and design in NPD. The Journal Of Product Innovation Management, 33 (5). pp. 628-648. ISSN 1540-5885

This list was generated on Sun Mar 29 11:17:44 2020 BST.