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Number of items: 4.


Beverland, Michael, Cankurtaran, Pinar and Loussaïef, Leila (2021) A critical framework for examining sustainability claims of the sharing economy: exploring the tensions within platform brand discourses. Journal of Macromarketing. pp. 1-17. ISSN 0276-1467

Wünderlich, Nancy V, Mosteller, Jill, Beverland, Michael B, Downey, Hillary, Kraus, Karen, Lin, Meng-Hsien and Syrjälä, Henna (2021) Animals in our lives: an interactive well-being perspective. Journal of Macromarketing, 41 (4). pp. 646-662. ISSN 0276-1467

Beverland, Michael (2014) Sustainable eating: mainstreaming plant-based diets in developed economies. Journal of Macromarketing, 34 (3). pp. 369-382. ISSN 02761467

Barnett, Willy, Foos, Adrienne, Gruber, Thorsten, Keeling, Debbie Isobel, Keeling, Kathleen and Nasr, Linda (2014) [Abstract] A re-examination of value co-creation in the age of interactive service robots: a service logic perspective. Journal of Macromarketing, 33 (4). p. 397. ISSN 0276-1467

This list was generated on Thu Mar 23 13:15:30 2023 GMT.