Items for Polyakova, Alexandra

Up a level
Export as [feed] RSS
Group by: Item Type | No Grouping
Number of items: 9.


de Jong, Ad, de Ruyter, Ko, Keeling, Debbie Isobel, Polyakova, Alexandra and Ringberg, Torsten (2021) Key trends in business-to-business services marketing strategies: developing a practice-based research agenda. Industrial Marketing Management, 93. pp. 1-9. ISSN 0019-8501

Polyakova, Alexandra, Estes, Zachary and Ordanini, Andrea (2020) Free upgrades with costly consequences: can preferential treatment inflate customers’ entitlement and induce negative behaviors? European Journal of Marketing, 54 (4). pp. 691-712. ISSN 0309-0566

Orsingher, Chiara, Valentini, Sara and Polyakova, Alexandra (2018) Customers’ emotions in service failure and recovery: a meta-analysis. Advances in Consumer Research, 45. pp. 791-732. ISSN 0098-9258

Polyakova, Alexandra, Ordanini, Andrea and Estes, Zachary (2014) Double-Edged nature of free perks: consumer entitlement and its consequences in the marketplace. Advances in Consumer Research, 42. pp. 644-645. ISSN 0098-9258

Conference or Workshop Item

Polyakova, Alexandra and Ein-Gar, Danit (2019) Entitled to deserve the best and unentitled to deserve the worst: customers’ perception of extreme service reviews depends on their sense of entitlement. In: 48th EMAC 2019 Annual Conference, University of Hamburg, Germany, May 27 - 28, 2019, University of Hamburg, Germany.

Polyakova, Alexandra, Valentini, Sara and Orsingher, Chiara (2018) Customers’ emotions in service failure and recovery: a meta-analysis. In: 47th EMAC 2018 Annual Conference, May 29-June 1, University of Strathclyde, Glasgow, UK.

Polyakova, Alexandra and Valentini, Sara (2016) Getting emotional twice: an analysis of patterns of emotional states after failure and recovery. In: 14th International Research Conference in Service Management, 31 May - 3 June, 2016, La Londe-les-Maures, France.

Conference Proceedings

Polyakova, Alexandra and Sarial Abi, Gülen (2017) Entitled to do good: how self-enhancement motivations shape behavior of those feeling 'special'. EMAC 2017: Leaving Footprints, University of Groningen, The Netherlands, 23-26 May, 2017. Published in: Proceedings of the EMAC Conference. EMAC ISBN 9789036799126

Polyakova, Alexandra, Estes, Zachary and Ordanini, Andrea (2016) Do I deserve it? Origins and consequences of consumer entitlement. 45th EMAC Annual Conference, Oslo, Norway, 24-27 May, 2016. Published in: Conference Proceedings of the EMAC Annual Conference 2016. EMAC ISBN 9788282472845

This list was generated on Wed Sep 28 21:08:44 2022 BST.