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Foos, Adrienne, Keeling, Kathleen and Keeling, Debbie Isobel (2016) Redressing the sleeper effect: evidence for the favorable persuasive impact of discounting information over time in a contemporary advertising context. Journal of Advertising Research, 45 (1). pp. 19-25. ISSN 0021-8499

This list was generated on Thu Sep 19 20:08:36 2019 BST.