Conference or Workshop Item

Breitsohl, Jan, Eschweiler, Tanja, Khammash, Marv and Parry, Sara (2011) Redefining online shopping clusters: a cross-cultural analysis of western demographics, attitudes and behaviour. In: European Marketing Academy Annual Conference 2011, 24-27 May 2011, Ljubliana, Slovenia.

Griffiths, Gareth, Westmoreland, Peter, Khammash, Marv and Parry, Sara (2011) Marketing the 'silver bullet': the online perceptions of mature consumers in the UK. In: European Marketing Academy Annual Conference 2011, 24-27 May 2011, Ljubliana, Slovenia.