Securing access to lower-cost talent globally: The dynamics of active embedding and field structuration

This article examines how multinational corporations shape institutional conditions in emerging economies to secure access to high-skilled, yet lower-cost science and engineering talent. Two in-depth case studies of engineering offshoring projects of German automotive suppliers in Romania and China illustrate how multinational corporations engage in ‘active embedding’ by aligning local institutional conditions with global offshoring strategies and operational needs. Multinational corporations thereby contribute to the structuration of field relations and practices of sourcing knowledge-intensive work from globally dispersed locations. The findings stress the importance of institutional processes across geographic boundaries that regulate and are shaped by multinational corporation activities.