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Public agronomy: Norman Borlaug as ‘brand hero’ for the Green Revolution
journal contribution
posted on 2023-06-09, 11:39 authored by James Sumberg, Dennis Keeney, Benedict DempseyThis article examines the role played by Norman Borlaug in promoting the notion of Green Revolution as a way to rapidly transform agriculture in the developing world. It develops the argument that Borlaug used his profile as a ‘public agronomist’, gained through his successful breeding of semi-dwarf wheat varieties, to actively and instrumentally bolster the case for Green Revolution style agricultural development. In effect he played and continues to play the role of a ‘brand hero’ for the Green Revolution.
History
Publication status
- Published
Journal
Journal of Development StudiesISSN
0022-0388Publisher
Taylor & FrancisExternal DOI
Issue
11Volume
48Page range
1587-1600Department affiliated with
- Institute of Development Studies Publications
Full text available
- No
Peer reviewed?
- Yes
Legacy Posted Date
2018-01-17Usage metrics
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