Organising innovation in services: The case of telecommunications next generation networks (NGN)

Sato, Carlos Eduardo Yamasaki (2008) Organising innovation in services: The case of telecommunications next generation networks (NGN). In: Innovations in NGN: Future Network and Services, 2008. K-INGN 2008. First ITU-T Kaleidoscope Academic Conference. IEEE Conference Publications . IEEE, pp. 255-262. ISBN 9789261124410

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This paper analyzes how innovation in services is being organised in the telecommunication industry after the bubble burst in the beginning of the 2000's and how BT is applying the concept of 'open innovation' in order to sustain its competitiveness. The IP (Internet Protocol) has become an unprecedented agreement in the telecommunications industry for the transformation of its traditional PSTN (Public Switched Telecommunications Network) infrastructure. While this infrastructure transformation is under way, another huge challenge is service innovation: to change the way the traditional telecommunications operators create, integrate and deliver new services. Initial findings suggest that incumbent telecommunications firms will be increasingly extracting value from platform and software sharing, exposing its 'capabilities' to third parties and developing business models to interoperate with other companies. Thus, the ability to expose their capabilities in services, not to hide them, will be determinant of its success. And, in this context, the concept of open innovation and value innovation also find a fertile ground to be applied in services in the communication industry. Important dynamic capabilities identified in this context are strategic planning, project management, new product/service development (especially software development), supported by systems integration.

Item Type: Book Section
Schools and Departments: University of Sussex Business School > SPRU - Science Policy Research Unit
Depositing User: Carlos Sato
Date Deposited: 06 Feb 2012 18:14
Last Modified: 04 Jun 2018 08:28
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