Vegans and vaccines: a tale of competing identity goals

Beverland, Michael B (2022) Vegans and vaccines: a tale of competing identity goals. NIM Marketing Intelligence Review, 14 (1). pp. 31-35. ISSN 2628-166X

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Item Type: Article
Schools and Departments: University of Sussex Business School > Strategy and Marketing
SWORD Depositor: Mx Elements Account
Depositing User: Mx Elements Account
Date Deposited: 10 May 2022 10:36
Last Modified: 10 May 2022 11:46
URI: http://sro.sussex.ac.uk/id/eprint/105803

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