Unset (2020) Non-market strategies in international business: how MNEs capture value through their political, social and environmental strategies. The academy of international business . Palgrave Macmillan, Cham. ISBN 9783030350734

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Abstract

This book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting international business.

Item Type:	Edited Book
Keywords:	Business & Economics
Schools and Departments:	University of Sussex Business School > Strategy and Marketing
SWORD Depositor:	Mx Elements Account
Depositing User:	Mx Elements Account
Date Deposited:	29 Sep 2021 07:25
Last Modified:	29 Sep 2021 07:27
URI:	http://sro.sussex.ac.uk/id/eprint/101962

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