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Non-market strategies in international business: how MNEs capture value through their political, social and environmental strategies
book
posted on 2023-06-10, 01:10 authored by Roger StrangeRoger Strange, Steven McGuireSteven McGuire, Vikrant ShirodkarVikrant ShirodkarThis book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting international business.
History
Publication status
- Published
Publisher
Palgrave MacmillanExternal DOI
Pages
249.0Place of publication
ChamISBN
9783030350734Series
The academy of international businessDepartment affiliated with
- Strategy and Marketing Publications
Notes
his is an edited book edited by Roger Strange, Steven McGuire, Vikrant ShirodkarFull text available
- No
Peer reviewed?
- Yes
Editors
Roger Strange, Steven McGuire, Vikrant ShirodkarLegacy Posted Date
2021-09-29Usage metrics
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