Aspiring minds: "A generation of entrepreneurs in the making"

Rajak, Dinah and Dolan, Catherine (2021) Aspiring minds: "A generation of entrepreneurs in the making". Sociological Research Online. pp. 1-20. ISSN 1360-7804

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This article examines how corporate, state and donor interests have converged in attempts to craft South Africa’s youngsters into an army of entrepreneurs as the last frontier for creating growth in a post-job world. We investigate the apparatus designed to engineer this entrepreneurial revolution and the actors hoping to seed enterprising aspirations in school-age kids. Our ethnographic findings show that while the ideology of entrepreneurial education enrols kids in anticipation of an entrepreneurial future, it falls short of both its enticing promise and its transformative intentions. As enterprise education fails to deliver on the New South African Dream, we argue, the aspirations it propagates withers, generating disaffection rather than a generation of entrepreneurial subjects faithful to the neoliberal creed of making it on your own.

Item Type: Article
Keywords: education, entrepreneurship, employment, children, development, south africa, economic empowerment, youth
Schools and Departments: School of Global Studies > Anthropology
SWORD Depositor: Mx Elements Account
Depositing User: Mx Elements Account
Date Deposited: 10 Aug 2021 08:00
Last Modified: 07 Dec 2021 13:00

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