Neuroanatomical correlates of perceived usability

Vi, Chi Thanh, Hornbaek, Kasper and Subramanian, Sriram (2017) Neuroanatomical correlates of perceived usability. ACM UIST, Québec City, QC, Canada., October 2017. Published in: Proceedings of the 30th Annual Symposium on User Interface Software and Technology (UIST '17). ACM (Accepted)

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Abstract

Usability has a distinct subjective component, yet surprisingly little is known about its neural basis and relation to the neuroanatomy of aesthetics. To begin closing this gap, we conducted two functional magnetic resonance imaging studies in which participants were shown static webpages (in the first study) and videos of interaction with webpages (in the second study). The webpages were controlled so as to exhibit high and low levels of perceived usability and perceived aesthetics. Our results show unique links between perceived usability and brain areas involved in functions such as emotional processing (left fusiform gyrus, superior frontal gyrus), anticipation of physical interaction (precentral gyrus), task intention (anterior cingulate cortex), and linguistic processing (medial and bilateral superior frontal gyri). We use these findings to discuss the brain correlates of perceived usability and the use of fMRI for usability evaluation and for generating new user experiences.

Item Type: Conference Proceedings
Keywords: human-computer interaction; fMRI; user-interfaces
Schools and Departments: School of Engineering and Informatics > Informatics
Research Centres and Groups: Centre for Cognitive Science
Centre for Computational Neuroscience and Robotics
Centre for Computer Graphics
Creative Technology
Subjects: Q Science
T Technology
Related URLs:
Depositing User: Sriram Subramanian
Date Deposited: 25 Aug 2017 08:43
Last Modified: 25 Aug 2017 12:43
URI: http://sro.sussex.ac.uk/id/eprint/69923

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