Transforming internal corporate communications: the power of symbolic gestures and barriers to change

Tourish, Dennis (1997) Transforming internal corporate communications: the power of symbolic gestures and barriers to change. Corporate Communications: An International Journal, 2 (3). pp. 109-116. ISSN 1356-3289

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Abstract

Reviews evidence to support the view that improved internal communication facilitates business success. Details the content of what have been identified as successful internal communications programmes. Focuses on those behaviours which produce improved interpersonal relationships in the workplace, and which could be widely emulated by managers seeking to promote good practice in their own organizations. Considers attitudinal barriers to the implementation of such approaches.

Item Type: Article
Schools and Departments: School of Business, Management and Economics > Business and Management
Depositing User: Stacey Goldup
Date Deposited: 13 Jun 2017 06:20
Last Modified: 13 Jun 2017 06:20
URI: http://sro.sussex.ac.uk/id/eprint/68522
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