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Identity and the theory of planned behavior: predicting maintenance of volunteering after three years
journal contribution
posted on 2023-06-08, 22:00 authored by Elena Marta, Claudia Manzi, Maura Pozzi, Vivian VignolesVivian VignolesIs identity an important predictor of social behavior? The present longitudinal study is focused on identity in order to understand why people continue to volunteer over an extended period of time. The theory of planned behavior and the role identity model of volunteering are used as theoretical framework. Two hundred thirty Italian volunteers were sampled and followed for 3 years. We analyzed functions of role identity as a volunteer. Results showed a significant impact of role identity in predicting volunteer performance after 3 years, mediated through behavioral intentions. Role identity fully mediated the relationships between behavioral intention and attitude, social norms, past behavior and parental modelling.
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Publication status
- Published
Journal
Journal of Social PsychologyISSN
0022-4545Publisher
Taylor & FrancisExternal DOI
Issue
3Volume
154Page range
198-207Department affiliated with
- Psychology Publications
Full text available
- No
Peer reviewed?
- Yes
Legacy Posted Date
2015-08-03Usage metrics
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