Managing innovation within organizations

Boukis, Achilleas (2015) Managing innovation within organizations. In: Product Innovation through Knowledge Management and Social Media Strategies. IGI Global, Hershey, USA, pp. 266-290. ISBN 9781466696075

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Abstract

The management of innovation projects within organisations forms the focal point of this chapter. First, the role of various intra-organizational contingencies that affect innovation performance is addressed. Second, several appropriate management practices are identified which play an important role for innovation success. Third, various ways that customer knowledge can successfully be integrated in innovation efforts are discussed. Fourth, top management’s role in innovation projects is analysed. Fifth, the importance of interfirm collaborative partnerships for innovation success is described. Finally, various innovation benefits are identified so that organizations are able to prioritize between different innovation outcomes.

Item Type: Book Section
Schools and Departments: School of Business, Management and Economics > Business and Management
Related URLs:
Depositing User: Achilleas Boukis
Date Deposited: 19 Jan 2016 12:16
Last Modified: 19 Jan 2016 12:16
URI: http://sro.sussex.ac.uk/id/eprint/54589
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