Consumption, Modernity and Japanese Cultural Identity: The Limits of Americanization?

Delanty, Gerard (2003) Consumption, Modernity and Japanese Cultural Identity: The Limits of Americanization? In: Beck, Ulrich, Sznaider, Natan and Winter, Rainer (eds.) Global America: The Cultural Consequences of Globalization. Liverpool University Press, Liverpool, pp. 114-133. ISBN 9780853239185

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Abstract

The case of Japan suggests an intriguing alternative to the dominant conception of Americanization. With its implicit connection with a globalizing consumer culture, Americanization has become synonymous with commodification, the rationalizing and material power of modernity, and Westernization. The question is, how valid is this understanding of globalization as a project of cultural imperialism spearheaded by a Western nation state, in particular in the context of those developments that go under the rubric of postmodernity/ multiple modernities/alternative modernities which have become more visible in the post-Cold War era?

Item Type: Book Section
Schools and Departments: School of Law, Politics and Sociology > Sociology
Subjects: H Social Sciences
Depositing User: Library Cataloguing
Date Deposited: 06 Jun 2012 10:44
Last Modified: 06 Jun 2012 10:44
URI: http://sro.sussex.ac.uk/id/eprint/39557
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